HOPSCOTCH INTERACTIVE DRIVING OFFICE LEASING TOURS AND BOOSTING SOciAL ENGAGEMENT WITH REALTYADS
In today's economy commercial brokers and property marketers face the challenge of effectively marketing their properties in a competitive marketplace, and to combat this Hopscotch Interactive has spent the last year supporting their clients with RealtyAds marketing coordination and administration. So in this post we are going to explore RealtyAds, a relatively new media platform for CRE brokers and owner/operators designed to help commercial brokers boost engagement and drive conversions for their properties, and we will list some of the key takeaways from the last year.
Although there are many other platforms that can boost visibility for marketers, RealtyAds is an innovative marketing platform that uses their social media buys across various platforms to showcase properties to potential tenants or buyers and optimizes their client's ad spend through rigorous monitoring and reporting. Via multichannel marketing, this allows brokers to create and customize high-quality media placements, and boosted with the help of agencies like Hopscotch Interactive as media partner and content creator specialists, RealtyAds helps brokers generate more interest in their listings by interacting with all of the great media that we have create for them. This can include both ad copy, photography, and campaign management.
One of the primary benefits of using RealtyAds is that it allows brokers to showcase their properties in an engaging and interactive way. Instead of relying on traditional media such as email marketing, the messages are being placed all over places like LinkedIn, Facebook, Instagram, YouTube, and in their social feeds. And these leads are funneled back to the brokers and their teams as a way to farm for future tenants who are currently active in their geography.
Another key advantage of RealtyAds is that it can help brokers generate leads and drive conversions and tours. By providing detailed information and interactive media, RealtyAds helps to educate prospective clients about the property, answer their questions, and build trust. As a result, clients are more likely to schedule a tour, leading to a higher likelihood of closing a deal.
But how exactly can brokers use RealtyAds to boost engagement and drive conversions? Here are some specific ways that the platform can be leveraged:
Leave a Reply.